Partner With Trade Associations and Niche B2B Orgs
Partner With Trade Associations and Niche B2B Orgs is a partnerships & affiliates tactic for getting your first users: You become an endorsed or recommended provider for the associations, professional bodies, and institutions that already aggregate your exact audience.
It's a strong fit for B2B SaaS and Consumer / mobile apps teams, and works especially well for vertical SaaS, regulated industries, niche consumer apps. As a partnerships & affiliates play, plan for high effort and expect results to build gradually over time, all grounded in 2 linked primary sources.
- Channel: Partnerships & affiliates
- Best for: vertical SaaS, regulated industries, niche consumer apps
- Effort: High
- Speed: Slow
- Sources: 2 linked primary source(s)
Why does partnerships & affiliates work for this?
An institution's endorsement transfers its credibility to you and reaches a concentrated, qualified audience in one move.
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Ecosystem Is the Next Big Growth Channel · lennysnewsletter.com
- This App Made Over $1M · youtube.com