Find the One Open DM Channel a Hard-to-Reach Person Left Unlocked
Find the One Open DM Channel a Hard-to-Reach Person Left Unlocked is a cold outreach tactic for getting your first users: After a cold email went unanswered, a LinkedIn request was ignored, and Twitter DMs were closed, the founder noticed the target's Instagram DMs were open and messaged there, getting a reply the next day that led to a deal.
It's a strong fit for teams of almost any kind, and works especially well for founders chasing a specific gatekeeper or investor. As a cold outreach play, plan for low effort and expect results to show up quickly, all grounded in 1 linked primary source.
- Channel: Cold outreach
- Best for: founders chasing a specific gatekeeper or investor
- Effort: Low
- Speed: Fast
- Sources: 1 linked primary source(s)
Why does cold outreach work for this?
Busy gatekeepers leave one channel less guarded, and reaching them where they aren't flooded gets you noticed.
The exact steps (5)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com