Cold-Email Event Organizers Whose Audiences Need Your Product
Cold-Email Event Organizers Whose Audiences Need Your Product is a cold outreach tactic for getting your first users: He listed 40 TEDx events and 20 hackathons, emailed the organizing teams a personalized note offering his presentation templates, and got 10 TEDx and 15 hackathon teams to download (a ~40% hit rate) who then spread it to speakers and participants.
It's a strong fit for teams of almost any kind, and works especially well for products tied to events, talks, or communities. As a cold outreach play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: Cold outreach
- Best for: products tied to events, talks, or communities
- Effort: Medium
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does cold outreach work for this?
Organizers act as trusted multipliers, putting your product in front of a whole relevant audience at once.
The exact steps (5)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com