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Warm Journalists on LinkedIn Before Pitching

Warm Journalists on LinkedIn Before Pitching is a cold outreach tactic for getting your first users: Use LinkedIn to build a real relationship with reporters first, so your eventual pitch lands with someone who already knows you.

It's a strong fit for teams of almost any kind, and works especially well for Founders comfortable doing relationship outreach. As a cold outreach play, plan for medium effort and expect results to build gradually over time, all grounded in 1 linked primary source.

Cold outreachMedium effortSlow

Why does cold outreach work for this?

A warm connection on a professional network converts far better than a blind cold email.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Any / universal

Frequently asked

How is the "Warm Journalists on LinkedIn Before Pitching" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be slow.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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