Run a Dedicated Build-in-Public Account per Product
Run a Dedicated Build-in-Public Account per Product is a social & short-form tactic for getting your first users: Keep a separate Twitter account for each product you're building in public so every project gets its own focused audience and narrative.
It's a strong fit for teams of almost any kind, and works especially well for Makers shipping multiple products. As a social & short-form play, plan for medium effort and expect results to build gradually over time, all grounded in 1 linked primary source.
- Channel: Social & short-form
- Best for: Makers shipping multiple products
- Effort: Medium
- Speed: Slow
- Sources: 1 linked primary source(s)
Why does social & short-form work for this?
Separate accounts let each product attract a clean, on-topic audience instead of diluting one feed.
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com