Put the Link in the First Comment to Dodge the Reach Penalty
Put the Link in the First Comment to Dodge the Reach Penalty is a social & short-form tactic for getting your first users: Because X and LinkedIn throttle posts containing external links, keep the post body link-free and place your URL in the first comment, pointing to it from the end of the post.
It's a strong fit for teams of almost any kind, and works especially well for X/Twitter and LinkedIn launches. As a social & short-form play, plan for low effort and expect results to show up quickly, all grounded in 1 linked primary source.
- Channel: Social & short-form
- Best for: X/Twitter and LinkedIn launches
- Effort: Low
- Speed: Fast
- Sources: 1 linked primary source(s)
Why does social & short-form work for this?
Link-free posts get full algorithmic reach, while the pinned first comment still funnels the warmed-up audience to your site.
The exact steps (5)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com