HowTheyGotUsersHowTheyGotUsers

Post Free Work Weekly on Instagram, Funnel Through LinkTree

Post Free Work Weekly on Instagram, Funnel Through LinkTree is a social & short-form tactic for getting your first users: He committed to designing a fresh pitch deck every week and posting it publicly on Instagram without selling, building a body of work and relationships that drove ~10% of downloads via his LinkTree.

It's a strong fit for teams of almost any kind, and works especially well for design, visual, or portfolio-driven products. As a social & short-form play, plan for high effort and expect results to build gradually over time, all grounded in 1 linked primary source.

Social & short-formHigh effortSlow

Why does social & short-form work for this?

A consistent free showcase markets your skill and brand without ever feeling like an ad.

The exact steps (5)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Any / universal

Frequently asked

How is the "Post Free Work Weekly on Instagram, Funnel Through LinkTree" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is high effort, and results tend to be slow.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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