HowTheyGotUsersHowTheyGotUsers

Grow an Audience on X/Twitter

Grow an Audience on X/Twitter is a social & short-form tactic for getting your first users: A specific playbook for X: set up a credible profile, earn reach through replies and the platform's favored formats, and convert attention into followers, trials, and email subscribers.

It's a strong fit for B2B SaaS, Dev tools / technical, and Newsletters / media teams, and works especially well for B2B SaaS, dev tools, newsletters, solo founders. As a social & short-form play, plan for medium effort and expect results to build gradually over time, all grounded in 7 linked primary sources.

Social & short-formMedium effortSlow

Why does social & short-form work for this?

X rewards native engagement and keeping people on-platform, so replies, video, and story-driven threads compound reach; a steady content presence then funnels viewers into trials and email lists that convert.

The exact steps (5)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

Unlock the steps · $29 oncePlus all 3,000+ tactics and the new ones we add weekly.

Sources

Works for
B2B SaaSDev tools / technicalNewsletters / media

Frequently asked

What kind of products does the "Grow an Audience on X/Twitter" tactic work for?
It is a good fit for B2B SaaS, Dev tools / technical, and Newsletters / media — pick it when your product looks like one of those, since the play is shaped around how those users find new tools.
How is the "Grow an Audience on X/Twitter" tactic verified?
It is drawn from 7 primary sources — real founder write-ups and interviews, not generic advice. They are linked in the Sources section above so you can read the original accounts yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be slow.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via How I Used Twitter to Hit $10K/Month and Teen From Kazakhstan Makes $1M/Year, is in the paid library.

Related tactics

Social & short-formMedium effort· Slow

Spin Up Dedicated Product Accounts, Not Just a Personal Brand

Instead of routing all your marketing through your personal handle, create separate accounts whose only purpose is to promote a single product. Each account becomes a focused content engine for that app.

Read the steps →
Social & short-formMedium effort· Slow

Turn Your Team Into a Reach Engine

Company pages get throttled reach, so you activate personal profiles across the team — starting with leadership — and build a culture that keeps people posting.

Read the steps →
Social & short-formLow effort· Slow

Warm Up A New Account Before You Post

Before publishing anything on a brand-new Instagram (or TikTok) account, spend a couple of days behaving like a normal human so the algorithm trusts you as real.

Read the steps →
Social & short-formLow effort· Fast

Comment-Jack Viral TikToks in Your Niche

The founder found popular TikTok videos in his niche, went into the comments, answered viewers' questions helpfully, and slipped in a plug for his startup, netting 50 waitlist signups and 8 Discord members in 7 days.

Read the steps →
Social & short-formLow effort· Fast

Exploit a Platform's Brand-New Integration for Free Reach

Adopt a freshly launched native integration early (here, moving the newsletter onto Revue inside Twitter) because the platform surfaces it prominently and the novelty draws clicks.

Read the steps →
Social & short-formMedium effort· Slow

Network Into the Niche With Virtual Coffees

Grow by relentlessly building genuine relationships with other makers in your space instead of competing with them.

Read the steps →

Get all 3,000+ tactics in one place

Filter by your product and channel, follow the exact steps, and get the new tactics we add every week. One payment, yours for good.

Unlock for $29 onceBrowse by channel