HowTheyGotUsersHowTheyGotUsers

Bump Your Own Post With Re-Framed Self-Comments

Bump Your Own Post With Re-Framed Self-Comments is a communities tactic for getting your first users: After posting the product, the maker replied to their own IndieHackers thread multiple times, each comment restating the pitch and link with slightly different framing to keep the post active and re-surface the offer.

It's a strong fit for teams of almost any kind, and works especially well for Solo makers on forum-style platforms. As a communities play, plan for low effort and expect results to show up quickly, all grounded in 1 linked primary source.

CommunitiesLow effortFast

Why does communities work for this?

Self-comments re-surface a post in activity feeds and give late readers another chance to convert.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

Unlock the steps · $29 oncePlus all 3,000+ tactics and the new ones we add weekly.

Sources

Works for
Any / universal

Frequently asked

How is the "Bump Your Own Post With Re-Framed Self-Comments" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is low effort, and results tend to be fast.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

Related tactics

CommunitiesMedium effort· Medium

Capture Group Leads to WhatsApp/DM and Drip Them in a CRM

The group posts drove 5-10 leads a day worth ~$300 each via DMs and WhatsApp, which they loaded into a CRM for follow-up, re-marketing, and tracking.

Read the steps →
CommunitiesMedium effort· Slow

Treat the Community as Go-to-Market, Not a Megaphone

Run your Slack space as a core part of how you reach and serve customers, rather than a feed where you dump announcements and only engage when you need something.

Read the steps →
CommunitiesHigh effort· Slow

Over-Deliver Support to Manufacture Referring Zealots

Do unscalable things: live in the community, give unlimited support, and actively help every member so buyers become evangelists who tell their friends.

Read the steps →
CommunitiesMedium effort· Fast

Drop a Milestone + Full Playbook With an All-Day AMA

Announce a big milestone on IndieHackers/#buildinpublic, link a detailed 'how we did it' article framed as a giveback, and run an open AMA thread.

Read the steps →
CommunitiesLow effort· Fast

DM Anyone Who Skips the Action You Want

When a new member joined but didn't post an intro or take the desired action, she personally DM'd them to nudge them into doing it.

Read the steps →
CommunitiesMedium effort· Medium

Reply to Every Commenter and Qualify Them Into Trials

Respond to every single comment on your post, asking follow-up questions to find out if each person fits your audience, then nudge the good fits toward trying the tool.

Read the steps →

Get all 3,000+ tactics in one place

Filter by your product and channel, follow the exact steps, and get the new tactics we add every week. One payment, yours for good.

Unlock for $29 onceBrowse by channel