Wrap the Promo in a 90/10 Value Post Once Karma Is High

Wrap the Promo in a 90/10 Value Post Once Karma Is High is a reddit & forums tactic for getting your first users: After your account has high karma and standing, post a thread that is 90% genuine educational value (charts, data, lessons) and only 10% a soft product mention at the very end, so mods let it through and the community rewards it.

It's a strong fit for teams of almost any kind, and works especially well for Founders with a teachable problem-solving story. As a reddit & forums play, plan for medium effort and expect results to show up quickly, all grounded in 1 linked primary source.

Reddit & forumsMedium effortFast

Why does reddit & forums work for this?

High account standing plus a value-first format gets past moderators and earns upvotes, turning one post into hundreds of upvotes and hundreds of site visitors.

The exact steps (5)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

Unlock the steps · $29 oncePlus all 3,000+ tactics and the new ones we add weekly.

Sources

Works for
Any / universal

Frequently asked

How is the "Wrap the Promo in a 90/10 Value Post Once Karma Is High" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be fast.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

Related tactics

Reddit & forumsLow effort· Fast

Get First Users by Posting in a 'Design Feedback' Thread

Soft-launch by asking a relevant subreddit for honest feedback on your homepage; the link rides along and curious readers convert without it feeling like an ad.

Read the steps →
Reddit & forumsMedium effort· Medium

Search Reddit for 'Problem Words,' Not Your Category

Find buyers by searching the frustration phrases people actually type ('how do I automate...', 'is there a tool that...', 'frustrated with...', 'looking for recommendations') instead of your product category.

Read the steps →
Reddit & forumsLow effort· Fast

Mine Reddit Without Posting Anything

Treat Reddit purely as a research feed: read existing threads to extract unfiltered customer language, objections, and competitor weaknesses without ever publishing a word.

Read the steps →
Reddit & forumsLow effort· Medium

Reverse-Engineer Past Viral Threads in Your Subreddit

Before posting, study which past threads in a target subreddit blew up, then craft your own content around those already-proven themes.

Read the steps →
Reddit & forumsMedium effort· Slow

Warm a Fresh Reddit Account for 2-5 Days Before Promoting

Before posting anything about your product, spend several days acting like a normal community member so Reddit's spam systems and mods treat you as a genuine contributor.

Read the steps →
Reddit & forumsLow effort· Medium

Answer the Exact Pain Phrase, Not a Broad Launch Post

Instead of generic launch announcements, post and comment around the precise terms people search for your function, like "no-root auto clicker" or "macro recorder".

Read the steps →

Get all 3,000+ tactics in one place

Filter by your product and channel, follow the exact steps, and get the new tactics we add every week. One payment, yours for good.