Seed the Community With 1-2 Super Users Who Set the Norm
Seed the Community With 1-2 Super Users Who Set the Norm is a communities tactic for getting your first users: Instead of waiting for activity, she had a tiny core of friends/super users post all the early content (intros, meetups) so new members simply copied the established behavior.
It's a strong fit for teams of almost any kind, and works especially well for Discord/Slack communities, any community product. As a communities play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: Communities
- Best for: Discord/Slack communities, any community product
- Effort: Medium
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does communities work for this?
People copy what they see others doing, so a seeded norm makes a young community feel alive instead of empty.
The exact steps (5)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com