Seed a Niche Newsletter From Your LinkedIn Network
Seed a Niche Newsletter From Your LinkedIn Network is a social & short-form tactic for getting your first users: Announce a new newsletter in a LinkedIn post to a built-up base of industry-specific connections (he had ~1,150 in cybersecurity/risk), and engagement pushes it beyond your direct network to non-connections too.
It's a strong fit for B2B SaaS and Newsletters / media teams, and works especially well for B2B and industry newsletters, professionals with a relevant network. As a social & short-form play, plan for low effort and expect results to show up quickly, all grounded in 1 linked primary source.
- Channel: Social & short-form
- Best for: B2B and industry newsletters, professionals with a relevant network
- Effort: Low
- Speed: Fast
- Sources: 1 linked primary source(s)
Why does social & short-form work for this?
A tight, on-topic connection base means likes come from exactly the people who'd subscribe, and the feed then surfaces it to their networks for free.
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com