Run a Crowd-Sourced Growth Relay in the Community

Run a Crowd-Sourced Growth Relay in the Community is a communities tactic for getting your first users: The founder posted a public experiment asking the community to submit specific growth tactics he'd try and report back on, then promised to pass the 'baton' weekly to another commenter's product, creating a recurring engagement thread.

It's a strong fit for teams of almost any kind, and works especially well for early-stage indie products. As a communities play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.

CommunitiesMedium effortMedium

Why does communities work for this?

Asking for help plus promising reciprocity drives comments, upvotes, and repeat visibility far more than a plain pitch.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Any / universal

Frequently asked

How is the "Run a Crowd-Sourced Growth Relay in the Community" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be medium.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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