HowTheyGotUsersHowTheyGotUsers

Post, Then Slide Into DMs

Post, Then Slide Into DMs is a communities tactic for getting your first users: Combine broadcast and direct outreach by posting value publicly, then privately messaging every single person who reacts or comments.

It's a strong fit for B2B SaaS teams, and works especially well for B2B SaaS, services, any. As a communities play, plan for medium effort and expect results to show up quickly, all grounded in 1 linked primary source.

CommunitiesMedium effortFast

Why does communities work for this?

A public like or comment is a warm signal of interest, so reaching out immediately turns passive engagement into a one-on-one conversation with someone already curious about you.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Any / universalB2B SaaS

Frequently asked

What kind of products does the "Post, Then Slide Into DMs" tactic work for?
It is a good fit for B2B SaaS — pick it when your product looks like that, since the play is shaped around how those users find new tools.
How is the "Post, Then Slide Into DMs" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be fast.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via First 100 SaaS Customers Using Direct Response, is in the paid library.

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