Niche the MVP to One Persona and One Feature
Niche the MVP to One Persona and One Feature is a first users & traction tactic for getting your first users: Scope the first version to a single specific persona and one job-to-be-done with a one-page site, so targeting and messaging stay razor sharp.
It's a strong fit for B2B SaaS teams, and works especially well for solo founders, early SaaS. As a first users & traction play, plan for low effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: First users & traction
- Best for: solo founders, early SaaS
- Effort: Low
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does first users & traction work for this?
A narrow persona makes both the product and the cold outreach dramatically more relevant and convertible.
The exact steps (5)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com