Mine Competitors' Twitter Followers, Validate, Then Pitch
Mine Competitors' Twitter Followers, Validate, Then Pitch is a cold outreach tactic for getting your first users: Find people who follow a competitor or similar-positioned product and DM them, first to ask about their current tools and validate your idea, then circling back with your launch.
It's a strong fit for B2B SaaS and Dev tools / technical teams, and works especially well for B2B SaaS, dev tools, niche products with clear competitors. As a cold outreach play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: Cold outreach
- Best for: B2B SaaS, dev tools, niche products with clear competitors
- Effort: Medium
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does cold outreach work for this?
Followers of a competitor have already self-identified as interested in the exact problem you solve, making them cheap, pre-qualified prospects.
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com