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Join Existing Reddit Threads Instead of Only Posting New Ones

Join Existing Reddit Threads Instead of Only Posting New Ones is a reddit & forums tactic for getting your first users: A tactic praised in the comments as underrated: rather than only publishing fresh self-promo posts, find relevant existing posts and comments from other people and get genuinely involved in those threads (a tool like Surfkey.io helps surface them).

It's a strong fit for teams of almost any kind, and works especially well for any product with active Reddit discussion of its problem space. As a reddit & forums play, plan for medium effort and expect results to build gradually over time, all grounded in 1 linked primary source.

Reddit & forumsMedium effortSlow

Why does reddit & forums work for this?

Inserting yourself into live, relevant threads taps existing attention and reads as helpful rather than spammy, which Reddit tolerates far better than fresh self-promo.

The exact steps (5)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Any / universal

Frequently asked

How is the "Join Existing Reddit Threads Instead of Only Posting New Ones" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be slow.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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