Intercept Google Searches for 'Competitor Alternative' on Reddit
Intercept Google Searches for 'Competitor Alternative' on Reddit is a reddit & forums tactic for getting your first users: He found early users by hunting down Reddit threads where people were Googling and asking for a 'Splitwise alternative,' then replying with his tool as the answer.
It's a strong fit for teams of almost any kind, and works especially well for Tools in a crowded category with a dominant incumbent. As a reddit & forums play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: Reddit & forums
- Best for: Tools in a crowded category with a dominant incumbent
- Effort: Medium
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does reddit & forums work for this?
People actively searching for an alternative are pre-qualified switchers, not cold traffic.
The exact steps (5)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com