HowTheyGotUsersHowTheyGotUsers

Get Listed in a Trusted Platform's Official Partner Marketplace

Get Listed in a Trusted Platform's Official Partner Marketplace is a partnerships & affiliates tactic for getting your first users: After exhausting friends and family, becoming an official Stripe Partner and earning a listing on Stripe's marketplace to borrow that established brand's trust and traffic.

It's a strong fit for Marketplaces teams, and works especially well for tools built on top of a major platform. As a partnerships & affiliates play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.

Partnerships & affiliatesMedium effortMedium

Why does partnerships & affiliates work for this?

An established marketplace lends instant credibility and a steady stream of qualified users you couldn't reach alone.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Marketplaces

Frequently asked

What kind of products does the "Get Listed in a Trusted Platform's Official Partner Marketplace" tactic work for?
It is a good fit for Marketplaces — pick it when your product looks like that, since the play is shaped around how those users find new tools.
How is the "Get Listed in a Trusted Platform's Official Partner Marketplace" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be medium.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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