HowTheyGotUsersHowTheyGotUsers

End a Value Post With a Low-Key P.S. Plug

End a Value Post With a Low-Key P.S. Plug is a first users & traction tactic for getting your first users: Give away a genuinely useful free resource as your post, then tuck a soft mention of your own product into a P.S. at the very end.

It's a strong fit for teams of almost any kind, and works especially well for any maker building an early audience. As a first users & traction play, plan for low effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.

First users & tractionLow effortMedium

Why does first users & traction work for this?

Leading with value earns goodwill and upvotes, so the small plug at the bottom feels earned instead of spammy.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

Unlock the steps · $29 oncePlus all 3,000+ tactics and the new ones we add weekly.

Sources

Works for
Any / universal

Frequently asked

How is the "End a Value Post With a Low-Key P.S. Plug" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is low effort, and results tend to be medium.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

Related tactics

First users & tractionMedium effort· Fast

Find First Customers by Selling Your Product as Fiverr Gigs

Validate demand and acquire your earliest users by listing your product's core deliverable as gigs on Fiverr, then pull repeat buyers onto your own product.

Read the steps →
First users & tractionMedium effort· Slow

Reverse-Engineer How Rivals Get Customers

Before you pick or commit to an idea, you map out exactly how a similar company acquires its customers and decide whether you can copy or beat that motion.

Read the steps →
First users & tractionMedium effort· Slow

Co-Decide Pricing With Your Waitlist to Build Buy-In

Turn a passive pre-launch waitlist into invested early users by surveying them on pricing and other key product decisions, which both warms the list and produces real data.

Read the steps →
First users & tractionLow effort· Fast

Post a One-Tap Vote to Farm Feedback and Beta Signups

Share an early build-in-public update framed as a quick multiple-choice vote (Yes / No / Tempting) so the low effort pulls in comments, then convert commenters into beta testers.

Read the steps →
First users & tractionMedium effort· Slow

Hyper-Focus on One Narrow Use Case, Then Expand

Instead of launching broad, dominate a single tiny segment with a delightful experience, build a rabid core following, and only then widen scope.

Read the steps →
First users & tractionMedium effort· Slow

Treat First Users as a Search, Then Obsess Over Them

Finding early adopters is about searching for the rare people with a burning need, then making a tiny set of them ecstatic and mining them for feedback, rather than chasing big vanity counts.

Read the steps →

Get all 3,000+ tactics in one place

Filter by your product and channel, follow the exact steps, and get the new tactics we add every week. One payment, yours for good.

Unlock for $29 onceBrowse by channel