HowTheyGotUsersHowTheyGotUsers

Co-Host a Webinar with Someone Who Owns Your Audience

Co-Host a Webinar with Someone Who Owns Your Audience is a partnerships & affiliates tactic for getting your first users: Partner with a creator or product that already has your exact audience, like a ChatGPT-plugin developer with 250k users, and run a joint live webinar that doubles as your launch.

It's a strong fit for Dev tools / technical, Info products / courses, and Newsletters / media teams, and works especially well for courses, communities, info products. As a partnerships & affiliates play, plan for medium effort and expect results to show up quickly, all grounded in 1 linked primary source.

Partnerships & affiliatesMedium effortFast

Why does partnerships & affiliates work for this?

Borrowing a partner's trusted audience can produce thousands of signups and tens of thousands in revenue from a single event.

The exact steps (4)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Dev tools / technicalInfo products / coursesNewsletters / media

Frequently asked

What kind of products does the "Co-Host a Webinar with Someone Who Owns Your Audience" tactic work for?
It is a good fit for Dev tools / technical, Info products / courses, and Newsletters / media — pick it when your product looks like one of those, since the play is shaped around how those users find new tools.
How is the "Co-Host a Webinar with Someone Who Owns Your Audience" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be fast.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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