HowTheyGotUsersHowTheyGotUsers

Clone Top Subreddit Posts and Bury the CTA at the Bottom

Clone Top Subreddit Posts and Bury the CTA at the Bottom is a reddit & forums tactic for getting your first users: Repackage your own free content into a clickbait-titled value post that mimics the subreddit's all-time top posts, and slip the subscribe link only at the very end or in a comment.

It's a strong fit for Newsletters / media teams, and works especially well for newsletters, content products, any niche with active subreddits. As a reddit & forums play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.

Reddit & forumsMedium effortMedium

Why does reddit & forums work for this?

Value-first posts modeled on proven winners repeatedly hit the subreddit front page and pulled in free and paid subscribers.

The exact steps (5)

The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.

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Sources

Works for
Any / universalNewsletters / media

Frequently asked

What kind of products does the "Clone Top Subreddit Posts and Bury the CTA at the Bottom" tactic work for?
It is a good fit for Newsletters / media — pick it when your product looks like that, since the play is shaped around how those users find new tools.
How is the "Clone Top Subreddit Posts and Bury the CTA at the Bottom" tactic verified?
It is drawn from 1 primary source — a real founder write-up or interview, not generic advice. It is linked in the Sources section above so you can read the original account yourself.
How much effort is it and how fast are results?
It is medium effort, and results tend to be medium.
Where can I see the exact step-by-step?
The full step-by-step a founder ran, documented via Source — IndieHackers, is in the paid library.

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