Click-to-Tweet Loop With a Mystery Discount
Click-to-Tweet Loop With a Mystery Discount is a product-led growth tactic for getting your first users: On the waiting page he added a pre-filled click-to-tweet and dangled an unspecified but 'worthwhile' discount to anyone who shared, tracking who tweeted by embedding his handle and flagging those users in the database.
It's a strong fit for teams of almost any kind, and works especially well for pre-launch products with a Twitter-active audience. As a product-led growth play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: Product-led growth
- Best for: pre-launch products with a Twitter-active audience
- Effort: Medium
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does product-led growth work for this?
An easy pre-written share plus a curiosity-driven reward turns each signup into free reach.
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com