Capture Email at Install So You Can Re-Engage Users
Capture Email at Install So You Can Re-Engage Users is a email & newsletters tactic for getting your first users: Chrome extensions hand you zero contact info on install, so add an email-capture step (e.g. required Google sign-in) during onboarding, then personally message every new user.
It's a strong fit for teams of almost any kind, and works especially well for browser extensions, any product with no native user contact. As a email & newsletters play, plan for medium effort and expect results to arrive at a steady pace, all grounded in 1 linked primary source.
- Channel: Email & newsletters
- Best for: browser extensions, any product with no native user contact
- Effort: Medium
- Speed: Medium
- Sources: 1 linked primary source(s)
Why does email & newsletters work for this?
Without emails you have no channel to convert, onboard, or build relationships with users you already won.
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com