Add a Free-Trial Timeline to Your Paywall
Add a Free-Trial Timeline to Your Paywall is a pricing & monetization tactic for getting your first users: Show subscribers a visual timeline of what happens during their free trial (including a reminder before they're charged) on the paywall, a tactic popularized by Blinkist.
It's a strong fit for Consumer / mobile apps teams, and works especially well for B2C subscription apps. As a pricing & monetization play, plan for low effort and expect results to show up quickly, all grounded in 1 linked primary source.
- Channel: Pricing & monetization
- Best for: B2C subscription apps
- Effort: Low
- Speed: Fast
- Sources: 1 linked primary source(s)
Why does pricing & monetization work for this?
Mapping out the trial removes fear of surprise charges, which measurably lifts trial starts and conversion (about 23% for Blinkist).
The exact steps (4)
The full step-by-step this founder ran, what they posted, where, and in what order, plus the watch-outs, is part of the library.
Sources
- Source — IndieHackers · indiehackers.com